Think. Flow. Nudge. Grow.

At think.nudge we deliver the right expertise to businesses when and how it’s needed. We provide innovative consulting that shapes perspectives, specialising in business & operations transformation for renewed purpose, improved sales and lower operating costs.

We are a business owner’s best kept secret. Giving you back your most valuable resource... time.

Through empathy, experience and strategy, we identify challenges and meet them with effective solutions to carve a renewed life path for the small business owner.

My succinct, simple methods will identify your challenges, provide you with effective solutions and guide you step-by-step towards a new, exciting phase in your career and life.

  • The Business Triage

    Perfect for first-time business owners spinning plates but gaining little traction.

    Spot bottlenecks, prioritise solutions, and get quick, actionable insights without a lengthy commitment. Stop guessing and start progressing.

  • The 10K Stack

    Designed for founder-managers 3–5 years into their journey.

    If the highs feel rare and the lows too frequent, refine your operations and reduce overwhelm while sharing ideas with like-minded business owners in an engaging, collaborative space.

  • Strategic Business Plan

    Ideal for founder-managers ready to transition from operator to strategist.

    Gain clarity and direction for sustainable scaling. Involve key team members to align efforts and drive business goals with confidence.

  • CFO Strategist for Hire

    Tailored for business owners needing part-time CFO expertise.

    Gain clarity on financial and strategic challenges, tackle inefficiencies, or prepare for major growth or transition with expert guidance.

Before you can move forward, you need to know exactly where you are.

The Business Focus Finder is rooted in the ThinkNudge philosophy: clarity comes from understanding your true starting position. This quick exercise benchmarks your business against others like yours and delivers a personalised Business Position Map—a tailored guide to your next steps.

Download The Business Rehab – Your Guide on how to Think, Feel and Act with your small business.

Feeling stuck and unsure how to move forward? Our free ebook, “The Business Rehab,” is the perfect starting point. Designed specifically for New Zealand business owners, this guide offers actionable steps to simplify your operations, optimise cash flow, and build a scalable business.

Inside The Business Rehab, you’ll discover:

  • The 5 most common mistakes small business owners make that keep them stuck.

  • How to implement 3 key phases to turn your business into a scalable, profitable machine.

  • Simple strategies to shift from being the overworked technician to becoming a confident leader.

  • Tips to create systems that allow your business to thrive without relying solely on your constant presence.

Download your copy today to start transforming your business into a system that works for you—not the other way around.

Blog
The Rogue Bees of Business
The Rogue Bees of Business
The Power of Recharging for Kiwi Business Owners
The Power of Recharging for Kiwi Business Owners
The Costly Trap of Doing It All Yourself
The Costly Trap of Doing It All Yourself
Mastering Financial Statements: A Step-by-Step Guide for Founder-Managers
Mastering Financial Statements: A Step-by-Step Guide for Founder-Managers
Recognising the Leaks: Transforming Liabilities into Assets:
Recognising the Leaks: Transforming Liabilities into Assets:
Why Business Owners Should Aim for the Easy Layup Instead of the Half-Court Shot
Why Business Owners Should Aim for the Easy Layup Instead of the Half-Court Shot
Transform Your Business into a Flourishing Garden:
Transform Your Business into a Flourishing Garden:
The Not So Sexy Sauce To Small Business Success: Mastering Repetition
The Not So Sexy Sauce To Small Business Success: Mastering Repetition
Shifting from Good to Great
Shifting from Good to Great
Workload getting you down? Clarify your Why.
Workload getting you down? Clarify your Why.
3 Actions to Shift From Working In Your Business to On Your Business
3 Actions to Shift From Working In Your Business to On Your Business
Use Values to Build Loyalty in Your Small Business
Use Values to Build Loyalty in Your Small Business
A Modern Business Plan Only Needs These 5 Sections
A Modern Business Plan Only Needs These 5 Sections
4 Things Highly Valuable Businesses Have
4 Things Highly Valuable Businesses Have
Getting a Grip on Your Business Finances
Getting a Grip on Your Business Finances
Is Your Business Majorly Depleting Your Free Time?
Is Your Business Majorly Depleting Your Free Time?
3 Strategies to Make Confident Business Decisions in Uncertain Times
3 Strategies to Make Confident Business Decisions in Uncertain Times

Invest some quality time in your business today.

I begin each new relationship with a 45-minute phone call, free of charge and obligation, where I work to understand your business, background and pain points.

  • The Camp

    Working with Chris we have been able to get clarity around what is important, deconstructed complexity and built a framework for implementing our strategic business plan. He keeps us honest to the tasks and commitments we set ourselves while diligently preparing work in the background to keep forward momentum.

  • Ode

    From busy weathering “the Covid-19 storm” and trying to steer a boat with a rudder that wasn’t working properly - made for tough work. With Chris on board and his ability to listen intently and form a solid plan and approach he has got us back on course to push through.

  • Roofing Hub

    Chris saw us through a massive growth and development stage of our business, dissected every individual area, resulting in a successful award winning business. He is a business mentor, personal developer and counsellor when the workplace gets heated! Always calm and asking the correct questions, I can highly recommend Chris.

  • Hawea Store & Kitchen

    Chris' business acumen, and accounting and finance background was absolutely essential to our organisation performance (particularly at this early stage of ownership) and for our ability to reach the goals we had in mind.

  • The Village Gift

    I have come out of our time together with a clear plan of how to move forwards and I am excited to see how this year will progress now I have the focus and motivation I lacked previously. For anyone looking for clarity on how to elevate their business I cannot recommend Chris' services enough.

  • Interlink Ltd

    Chris conveys his years of business skills and experience with clarity and logic that allows me to easily adapt and apply to my business needs.

  • Botanic Press

    I highly recommend Chris, it was the best investment for my business to date. Chris gave my business clarity and a clear direction going forwards. What I've learned from Chris is now enabling me to successfully grow my business. Thank you so much Chris!